Florence Libbrecht is a Designer specialised in the intersection of Brand & Product.

  • Product and Visual Designer

  • 12+ years of digital experience

  • Currently freelancing

I started my career in New York City, where I lived for over eight years in Brooklyn. During that time, I had the opportunity to work as an Art Director for agencies like Your Majesty and Firstborn. Later, I joined Squarespace to help the design team build the new Squarespace.com, contributing to the design system, product strategy, and art direction.

During the pandemic, I returned to Europe and started freelancing for well-known brands as well as smaller shops. I believe in minimal design, insightful content, and well-crafted experiences based on clients’ and users' needs. I design systematic and scalable products and experiences that leave a positive impact on people.

Skills

  • Creative Direction

  • Product Design

  • UI/UX Design

  • Design Systems

  • Brand Identity

  • Interaction Design

  • Websites and Mobile Apps

  • Design Strategy

  • Art Direction

Clients

  • Squarespace
  • WeTransfer
  • Adidas
  • Disney
  • L'oréal
  • Supercell
  • Keihl's
  • Fisher Price
  • La Mer
  • Mountain Dew

Experiences

Independent
  • 2021 - Present
  • Lead Design
  • Freelance
  • Self Employed
  • Europe / USA
Hover
  • 2023 -2025
  • Lead Design
  • Freelance
  • In house
  • Europe / USA
WeTransfer
  • 2022 -2023
  • Lead Design
  • Freelance
  • In House
  • Europe / USA
Squarespace
  • 2018 - 2021
  • Sr. Product Designer
  • Full time
  • In House
  • USA - New York
Firstborn
  • 2015 - 2018
  • Art Director
  • Full time
  • Agency
  • USA - New York
Your Majesty
  • 2013-2014
  • Designer
  • Full time
  • Agency
  • USA - New York

Selected work

wetransfer
WeTransfer
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current
Current
squarespace-blog
Squarespace Blog
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Hover
Squarespace image
Squarespace Website
Coded with love by Bram
All rights reserved 2025